In today’s digital marketing era, all business owners will encounter the issue of dealing with a negative review. Despite you pouring all your hard work into pleasing your customers and delivering exceptional quality service, a negative review might occur. As frustrating as it may be, you have to respond to it. Why? Because it’s
All business owners with an established online presence worry about this one thing when it comes to managing their reviews on popular review platforms. That’s right: the bad review. There are several ways to deal with bad or negative reviews online, including learning how to respond to them professionally and promptly. But if you
Facebook was once seen as the go-to social network to connect with friends, family, and broader circles. Over the years since its inception, it has reinvented itself and is now one of the most popular platforms for businesses to show their brand’s worth and attract new customers. Collecting reviews on Facebook can earn a
We believe that your happy clients are the best marketers for your business. After all, a great referral is much more effective than an advertisement to build trust among prospective clients and close more deals. Referrals have now moved online in the form of reviews, and it’s critical to focus your marketing efforts on generating
Historically, you may have focused your team on doing great work, and word-of-mouth and referrals will follow on their own. To an extent, that is still true today, when friends and neighbors share tips about contractors they trust. More recently, however, these conversations have moved online – to Google, Yelp, Facebook, Nextdoor, and other
The following post was contributed by our friends at G2: There’s no doubt about it – word-of-mouth marketing is the new normal. For years now, B2C and B2B companies have embraced review sites like Yelp, TripAdvisor, and G2.com to gather valuable feedback and maintain a pulse on the way their customers are feeling. But
Facebook just got a little more business-friendly by enabling seven call-to-action buttons for business owners to use on their Facebook business pages. These CTA buttons can link your page to any destination, both on and off the Facebook site. The seven buttons are: Book Now Contact Us Use App Play Game Shop Now Sign Up