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Local Business

Local Businesses Can Succeed Where Big Businesses Fail

In his December 4 column for the Local Search Association Insider, “Is the ‘End of Personalization’ an Opportunity for SMBs?”, local business and SaaS expert Neal Polachek wonders whether local businesses can realize the promise of personalized marketing at the same time that enterprise marketers are giving up trying.   At Signpost, the answer is

Money

Signpost Raises $52 Million To Arm Main Street With Automated Marketing Technology

Signpost, the cloud platform that makes marketing simple and effective for local businesses around the country, today announced that it has raised $52 million in a late-stage financing from HighBar Partners and the Bank of Montreal with participation from previous investors Georgian Partners and Spark Capital. The new investment will let Signpost scale its footprint

Intergrations

Powerful Integrations Drive Performance

Customers who have activated one of our integrations with popular local business platforms have gotten results.   Over 1,200 customers have connected Signpost to their Quickbook Online, Constant Contact, Mailchimp or Square accounts. Those customers have added over 1.5 million contacts to the platform and gotten over 6,000 new reviews.   All of our integrations

Intergrations

New: Integration with Mailchimp Adds Contacts, Spurs More Reviews and Revenue

Local business owners value platform features that drive more outcomes and meet their business goals without any extra work on their end. Building on our successful integrations with Quickbooks Online and Constant Contact, we are excited to announce our Mailchimp Integration.   For customers who use Mailchimp, Mia, the smart assistant who automates key functions in

How to Convert Potential Customers into Paying Customers

You’re a local business owner looking to grow your business.  You know there are thousands of potential customers online, but how do you reach them?  And better yet, how do you get them offline and through your front door?  Targeting the right people is only the first step; providing the right incentive to convert them

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