How to Add and Manage Multiple Locations on Your Facebook Business Page

Did you know that 2/3 of Facebook users visit the Facebook page of a local business at least once per week? Using Facebook as part of your business’s social media marketing strategy can drive significant returns in the long run. 

Your Facebook business page acts as a source of information for many of your potential customers. Facebook business pages make it easy for prospective customers to connect with you by providing important information about your business and its offerings.

This can include its working hours, contact number, physical address, special promotions, updates, and more. (You can also show off positive Facebook recommendations and reviews to attract a greater audience!) 

If you’re opening a new location or branch, adding this location to your Facebook page can help you draw in more customers for that location. Facebook also allows you to make the best of your location structure by posting location-specific content and hosting Facebook ads that are fine-tuned for your audience in that region. 

Are you running a business with multiple locations and need to learn how to manage them on your Facebook business page? Keep reading to find out how!

Key Takeaways

• Facebook’s Locations feature lets multi-location home service businesses manage all their storefronts or service area offices under one parent page, rather than running separate, disconnected pages for each location.
• The parent page represents your overall brand and must not have its own address. When you set up your first location, Facebook removes the address from the parent page and converts it into your first child location page.
• Each location gets its own dedicated page with its own address, phone number, hours, and reviews, while staying visually and structurally connected to the main brand page.
• For businesses with 10 or fewer locations, adding each one manually is the recommended approach. For larger operations, Meta provides a CSV spreadsheet template to bulk upload location data.
• If you already have separate Facebook pages for individual locations, you can migrate them into the parent page structure instead of starting from scratch.
• When a location closes temporarily or permanently, you can unpublish rather than delete it, which preserves the page’s history and data for future reference.
• Posts from your parent page can be shared across all location pages, but each location page can also publish its own local content, making it possible to balance brand consistency with local relevance.

Adding Multiple Locations to Your Facebook Business Page

The way to manage these locations depends on the size and type of your business. If you don’t actually have an individual store or physical storefront, you can still add a general location, such as a city or a state, to your business page.

However, if you’re a multi-location business (meaning that you manage more than one store location), creating an individual location page for each is a must and can help boost your visibility on the popular social media platform. 

The Facebook Locations feature allows you to add multiple business locations to your main Facebook page (AKA the “parent page”). From this main brand page, you can create “child pages” dedicated to every location you want to showcase on Facebook. Potential customers can then view your multiple branches through the Locations tab on the parent page.

To start adding multiple locations to your Facebook business page, follow these general steps below:

Request Access to “Facebook Locations” from Facebook

To get the ball rolling:

1. Log in to your Facebook business page.
2. Head over to the Facebook Business Location Manager.
3. Ensure that you have editor or admin access to your Facebook page. (You can do this by checking Settings > Page roles.) 

Now, if you aren’t already using Facebook Locations, you will need to request access to the tool. 

Once you have access, you can quickly create new store pages in addition to your existing page, provide detailed store information for each location, and manage everything from a unified dashboard.

Add Your Business’s Locations One at a Time

Source: Facebook

Next, it’s time to add your locations. 

1. Choose “Settings” at the top right-hand corner of your Facebook Business page. 
2. From the drop-down menu that comes up, choose “Locations”.
3. From here, you can add new locations one at a time by clicking “+ Add a Location”. (You can create brand new pages for your locations or simply add existing pages.)

Note: If this is your first time using the tool and adding multiple Facebook location pages, you will be asked to remove any existing address from your main/parent page. Facebook does this to ensure that the main page simply remains the “parent” page for each business, and each “child” page will be associated with a different address. 

Adding Locations if Your Business Uses “Facebook Business Manager”

Alternatively, if your business uses Facebook Business Manager, also known as Facebook Business Suite, you can directly add new locations through this platform.

Adding multiple locations to your business page is easy with Facebook’s new Business Manager. Not only can your business manage all of its ads, but you can also now track all of your locations in one place, giving you one convenient dashboard.

As with the Facebook business page, you have to make sure you have editor or admin access. If you don’t change your page role to admin or editor, you will see this block come up later:

Once you’ve ensured you have admin or editor access, it’s time to start managing your locations.

1. From your Facebook Business Manager’s drop-down menu, go to Assets > Business Locations.
2. From here, you can start adding the multiple store locations you want to highlight on the tool.

There are three ways you can go about this.

• You can add each location manually, which is the recommended approach if you have ten or fewer locations. 
• You can also upload locations using the platform’s CSV template, which is the best method to use if you have more than ten locations. 
• If you have existing pages for each Facebook location, you can also migrate them over to one unified page.

Select the best choice based on the number of locations you have. Once you’re done, you also have the option to click “Download Locations” and download a spreadsheet of the locations you’ve displayed for your own reference. 

You’re all set!

Where do you go from there? Time to get your business promoted on Facebook and build your positive brand reputation!

Meet Your Business Goals with Signpost

Getting your Facebook location pages set up correctly is worth the time investment, especially for home service businesses expanding into new markets. Each location page gives customers in that area a direct way to find your hours, call your office, and read reviews from neighbors who have already used your services.

But visibility only gets you so far. Once a potential customer finds you and picks up the phone, what happens next determines whether you get the job. For home service businesses with multiple locations and crews in the field, missed calls are a constant challenge. The phone rings while your team is on a job, and by the time anyone calls back, the lead has already booked someone else.

Signpost’s AI reception answers immediately, so no lead gets lost regardless of which location they called or how busy your team is that day. One platform, every location, every lead followed up.