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Signpost Partners with Thumbtack to Help Home Service Pros Close More Jobs

Signpost, the leading communications and reputation management software for home service pros, today announced an integration with Thumbtack, the modern home management platform.

Everything You Need to Know about SMS Short Codes for Texting

On average, Americans check their mobile phone about 344 times a day! SMS short codes might be one of the reasons why.

Everything You Need to Know About Vanity Phone Numbers and How to Choose One

What is a vanity phone number?

How to Monitor Your Local Competitors on Social Media

Did you know that half of the world’s marketers are using social media analytics tools to better understand customer preferences today?

How to Change Your Name on Yelp, or Add a Nickname

Yelp is a popular online review and social networking service that allows people to share their experiences with local businesses, as well as rate them.

Everything You Need to Know About Your Google Business Profile

What is Google My Business (GMB)? A Google My Business profile (GMB) provides an online suite of tools used to manage a business’s presence on Google. It allows you to

10 Tips to Market Your Small Business in 2022

Marketing is the process of informing the public about your business. It’s a way for customers to know that you’re there, inform them about what you have to offer, and tell them how to get it. Businesses—especially small businesses with limited resources—can benefit from incorporating marketing into their overall business strategy and approach.

How to Cancel Yelp Ads – What You Need to Know as a Business Owner in 2022

When you think of Yelp, you probably think of the website that helps people find local businesses and showcases user-generated reviews. You might not know that there are also Yelp ads—and if you're like most small business owners, you may be unsure of what they are or how to use them.

Google Knowledge Panel Verification – How To Claim it for Increased Business

Have you ever noticed those boxes on the right side of the screen on the Google search engine results page (SERP)? They display information about a particular business, person, product or service. Those are what we call a Google Knowledge Panel. They appear very clearly on desktop devices, but on a mobile device, it can be a little harder to spot.

How to Get the ‘Review Us on Google Sticker’ for Your Business in 2022

The Google Review Sticker is a popular and effective way for small businesses to build customer loyalty by allowing customers to leave reviews on their Google listing. Whether you’re a plumber, electrician or even a roofer business, you can use it to your benefit today.

How to Boost Your Business’s Multichannel Marketing Strategy in 2022

Multichannel marketing is a strategy that companies use to more effectively interact and connect with customers through the use of various different marketing channels. In this day and age, there are seemingly endless options for a business’s marketing channels.

How to Calculate Current Assets & How It Can Increase Your Business’s Value in 2022

Current assets are assets that can be converted into cash within one year. These include accounts receivable, inventory, and any other liquid asset. A company's financial position is important, so current assets are a vital part of any business.