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Signpost and ServiceMonster Team Up for Home Cleaning Services

Signpost and ServiceMonster have teamed up to offer home cleaning service-based businesses the tools they need to create an exceptional customer experience before, during, and after the job

How to Convert Potential Customers into Paying Customers

For all businesses, collecting insights into customers is an integral part of marketing. This includes developing a solid understanding of a business’s existing customers as well as prospects. A prospect
Online Reviews and Positive Feedback Can Help Strengthen Your Business

How Online Reviews and Positive Feedback Can Help Strengthen Your Business (With Examples!)

Did you know that recognition is the number one thing your employees want from you, their manager, to drive them to work harder?   For a small business (or any
plumbing marketing guide

Signpost’s Complete Guide to Plumber Marketing

Do you know that plumbers are expected to see an increased demand for their services in the next five years? This means increased competition in the local markets. As a
keeping track of payments template

Template for Keeping Track of Payments

Why You Need to be Keeping Track of Payments for Your Business Cash flow is an area of business management that keeps small business owners up at night. And for
Buy Reviews - Featured

The Case Against Buying Online Reviews

Reviews matter.    They act as solid social proof for the quality of your business, directly from the customers themselves.    As far as free advertising goes, positive reviews and
guide to online review sites - featured

Guide to Online Review Sites

Online Review Sites for Your Business Every business comes to know the importance of an online review.    Whether you’re a small business in your city or even a large
Facebook Business Page Cost - 3

Facebook Business Page Cost

Did you know that over 90 million small businesses use Facebook to market their business? Of the many Facebook features for business support and growth, running a Facebook Business Page

Signpost and Smith.ai Join Forces

Signpost and Smith.ai join forces to provide small businesses more ways to communicate with their customers.
how to respond to negative reviews

How Do I Change the Name of my Business Page on Facebook

A Facebook Business Page is an excellent way for your customers to connect with you and find essential information about your business. Over time, you may want to change the
Google Review Email Template

Is Email Marketing Still a Good Marketing Tool in 2021?

For many business owners, 2021 is all about setting the stage with a fresh perspective and determining what marketing activities you should invest in. It’s a great opportunity to learn which marketing best practices can help you stand out from the competition.
How to Remove Negative Yelp Reviews - Featured

How to Remove Negative Yelp Reviews

Online reviews make up a big part of a small business’s reputation, and negative reviews are the last thing most business owners want to deal with. Learning how to remove negative