Signpost in the news

Back in the early 1990s, CRM (customer relationship management) software was a niche business, focused primarily on real estate professionals. But Tom Siebel reimagined the

Signpost, a provider of CRM and marketing automation software serving over 20,000 businesses, is pleased to announce the appointment of George Bilbrey as its new

Colorado has no shortage of adtech companies. From industry mainstays to up-and-comers, here are 14 startups changing the digital ad space:

NEW YORK, Jan. 9, 2017 /PRNewswire/ — Signpost, artificial intelligence that turns prospects into promoters for consumer brands, today announced the official launch of its latest advancement in

The opportunity to move into a management role can be a big next step in any salesperson’s career — but it doesn’t come without its

We’ve all heard of passion projects, but what about passion occupations? Shouldn’t we approach our jobs with as much enthusiasm as our hobbies? We think

Signpost, a nine-year-old startup developing a cloud marketing platform for local businesses, today announced that it has secured $52 million in late-stage financing from HighBar

Creating products aimed at smaller business users is a promising but challenging category in the area of enterprise software — they make up the vast

The term “AI” is being thrown around too often in press releases and marketing copy but the emerging impact of machine learning and related technologies

Wasted investments. Naiveté. Being completely broke and liquidating a 401k and spending a quarter of that money on travel expenses to meet with one possible investor. Those

Signpost is a service that lets brick-and-mortar store owners publish incentives and promotions on its website. Last summer, the New York City-based company’s founder and CEO, Stuart Wall,

As technologists and fans of technology we tend to view artificial intelligence as some future destroyer of tech jobs and perhaps the world. We read

Bots may lack the initiative that true, fully realized AI promises, but this doesn’t mean that they aren’t useful to us right now. Day-to-day bots are

Sales teams are a bit like a tribe. Sure, they all compete against one another, but they have their own unique traditions that bind them

Signpost doesn’t believe there’s anyone else doing what it’s now doing: artificial intelligence-powered, automated CRM. It’s targeted both toward SMBs and larger enterprises. Last week

Step by step, rules-based marketing platforms are adding predictive technology and other intelligence on their way to becoming largely self-managing systems. This week, Google Ventures-backed and

Signpost, an automated customer relationship management platform that helps business clients market their products and services to customers, has a new strategy to accomplish that

Marketing officers at businesses in many different industries are beginning to embrace automation. A total of 14 percent of all marketing teams plan to implement marketing automation this

With an ever-growing number of firms taking decisive steps to create a workplace where employees are collegial, inspired by their work, empowered to take the

Any business today worth its salt has a need for software to manage inventory, payroll and a customer email list. What store operators don’t have

Some major venture capitalist investors are following the Signpost towards an area of expected growth—helping smaller businesses manage and grow their customer base. New York-based

Signpost is announcing that it has raised $20.5 million in Series C funding. The company offers consumer marketing tools; it manages customers’ presence on sites like Yelp, and

For years, startups have talked about creating a central database for a brick-and-mortar business’s customer activity — and everything they could do once that was

New York-area startups and venture capitalists are making funding deals with the hopes of creating the next profitable company. Here’s one deal announced Tuesday: Who

Small business is in the biggest decline since the industrial revolution. They’re losing ground to bigger businesses, who, in addition to economies of scale, enjoy

Signpost makes software that helps small business owners build lasting customer relationships.This is a high growth area of online marketing thanks to digital word-of-mouth and the

This year’s International Franchise Association Convention in Las Vegas was a celebration of all the exciting developments in the franchise world today. The biggest event

Editor’s note: This is a guest post by Stuart Wall, founder and CEO of Signpost. The post went through Pando’s usual editorial process and Mr Wall was not

Marketing automation isn’t just for the biggest companies in the world anymore. Thanks to a new crop of local companies, small and medium-sized businesses (SMB) have

Signpost, a cloud-based marketing software startup, announced Wednesday it plans to launch a “first-of-its-kind” product that it says will help small businesses solve a big problem

If you ask your favorite local business owner about customer-retention marketing, he or she might sigh deeply and admit defeat. They probably realize their “Sign

Small business have started to spend more on search and social advertising in recent years, but the bulk of their spending goes to websites, email

Small businesses power the U.S. economy. They employ the majority of the nation’s workforce and contribute more than half of the private non-farming GDP. Despite

Backed by $15 million in venture capital, the company focuses on marketing automation for small and midsize businesses.

Signpost closed $10 million in funding to help small businesses automate marketing like the big boys.Small and medium businesses don’t have the huge marketing budgets

When it comes to starting or running a business, the devil is often in the details — finding the right permits, filing quarterly taxes on

Today’s small business owners are faced with a seemingly endless parade of online marketing vendors, many of which are indistinguishable at first glance. Each one