Paying for clicks that never call is how most contractors learn to hate ads. Local Services Ads charge by the lead instead, and our team sets them up and keeps them tuned so the leads you pay for are the jobs you want.
How it works
1
We build your profile and get you through Google's screening and verification.
2
You pick the services and the towns you want leads from.
3
Leads come straight to SignpostAI, where AI answers the call or the text in seconds.
Top spot, without the guesswork.
Above everything else.
Local Services Ads sit at the very top of the search, above paid ads, the map and every website.
The Google verified badge.
Earned through Google's screening and background checks. It's the first thing a homeowner sees next to your name.
Pay per lead, not per click.
You pay when a customer calls or messages you, not when someone scrolls past.
Only the jobs you want.
Choose your services and service area, so you never pay for work you don't do or towns you won't drive to.
Set up and tuned for you.
No setup fee. Our team handles your profile, the verification and the ongoing optimization.
No paid lead rings out.
Google can now charge for calls you don't answer. AI Voice picks up in two rings, and AI SMS answers LSA messages in seconds.
Common questions
How is this different from Google Ads?
Google Ads charge for clicks, whether or not anyone calls. Local Services Ads charge for leads: a call or message from someone looking for the work you do.
How long until leads come in?
Google screens every business before its ads run. Most owners are live by day 35.
Do reviews matter?
Yes. Your rating and how recently you've been reviewed affect how often Google shows your ad. Review Management keeps them coming.
What happens if I miss a call?
Since October 1, Google can charge you for business-hours calls you don't pick up. AI Voice answers when you can't, so a lead you paid for doesn't go to waste.
What if a campaign isn't working?
You'll see it in the numbers instead of at the end of a quarter. Shift the budget or shut it off yourself.
Which plans include it?
Framework and Landmark include it, and it can be added to Foundation at no extra cost.
Pay for leads, not clicks.
See where you show up on Google today, and what it takes to get to the top.
