What is SMS Marketing? For many local businesses, SMS Marketing (short for Short Message Service Marketing) may seem like a complicated or near-impossible task. This tactic of marketing simply involves the use of text and multimedia messaging to communicate with your customers. If you haven’t tried SMS Marketing or have always thought about giving it
On average, Americans check their mobile phone about 344 times a day! SMS short codes might be one of the reasons why.
What is a vanity phone number?
Did you know that half of the world’s marketers are using social media analytics tools to better understand customer preferences today?
Yelp is a popular online review and social networking service that allows people to share their experiences with local businesses, as well as rate them.
What is Google My Business (GMB)? A Google My Business profile (GMB) provides an online suite of tools used to manage a business’s presence on Google. It allows you to create and control your GMB listing, including your business description, business address, contact information, business hours, reviews, photos, and more so your business can rank
Marketing is the process of informing the public about your business. It’s a way for customers to know that you’re there, inform them about what you have to offer, and tell them how to get it. Businesses—especially small businesses with limited resources—can benefit from incorporating marketing into their overall business strategy and approach.
When you think of Yelp, you probably think of the website that helps people find local businesses and showcases user-generated reviews. You might not know that there are also Yelp ads—and if you’re like most small business owners, you may be unsure of what they are or how to use them.
Have you ever noticed those boxes on the right side of the screen on the Google search engine results page (SERP)? They display information about a particular business, person, product or service. Those are what we call a Google Knowledge Panel. They appear very clearly on desktop devices, but on a mobile device, it can be a little harder to spot.
The Google Review Sticker is a popular and effective way for small businesses to build customer loyalty by allowing customers to leave reviews on their Google listing. Whether you’re a plumber, electrician or even a roofer business, you can use it to your benefit today.